What’s been a very hectic few months I have finally found a moment to spare to sit down and tell you about the JB journey. What started as an unexpected phone call from fellow Perth designer Betty Tran turned into the development of some exclusive designs to a manufacturing trip then on to New York and the opportunity to have my handbags on the runway at the New York Fashion Palette.
To follow I hit the runway again teaming up with Betty Tran again on The Perth Fashion Festival with a few other exciting things happening in between which ‘m about to share with you …
To start…… The New York Fashion Palette
After 3 flights to get to the Big Apple about 27 hours of Travel and a good nights sleep it was straight into the action. Day one I took my bags and met up with Betty. It was straight into getting the 10 looks for the show sorted. We put together the clothes, my bags, belts and some jewellery to complete the look along with help from Aniqua from Elite Threads Betty’s show sponsor.
Once that was completed it was straight to model fittings. The calibre of the models was exceptional. They were not only of an exceptional standard they were very pleasant to work with. Seeing the looks on the models we made some minor adjustments to ensure the perfect runway look. This went for about 4 hours so a bit of a waiting game in between models appearing.
The Welcome dinner was at De Santos it was quite laid back and gave us a chance to mingle with other designers and the Fashion Palette team. Not only did we get this opportunity but were treated to a lovely meal at the same time
Breakfast with bloggers and lunch with editors. It gave us the opportunity to meet with various international editors and bloggers they had the opportunity to see what would be showing at the Palette and conduct interviews with designers. It was once again a very relaxed environment and gave us the chance to develop some international contacts.
Was Showtime…. call time was obviously several hours before the show this involved setting up the racks and making sure the looks were complete with the bags and jewellery. Once this was complete it was a waiting game while the models had their hair and make-up done for the show. I ran into Perth hair stylist Melissa Gesualdo who was part of the team for the show. What a small world it can be sometimes!
During the time waiting for the show we had the pleasure of meeting the stunning Broadway Star Paloma Garcia-Lee she reminded me of an old Hollywood star! We dressed her in Betty Tran and she carried a Jessica Bratich bag. As you can see she looked amazing!!
I also got a chance to meet and chat with lovely Perth Style blogger Jordana Ripp who you can see her coverage of the event at Perth Style.
6.30ish saw the start of the show, which always seems to look so smooth from the front but is always complete kaos from the back. Designers, models, hair and makeup, dressers running around frantically to make sure everyone is ready to go and the looks are correct and the models get out in time! It’s always such a rush seeing your designs go out on the runway and the Betty Tran and Jessica Bratich style seem to complement each other really well! While we didn’t get to see the show the feedback we got was it was received very well!
With the show wrapped up the night before it was straight to a meeting with the agent and publicist the next morning. We got to discuss our labels and focus on our plans for the future. Both ladies were very helpful and told us what we needed to do and what they will do for us in order to grow our brands and hit the US market. I found it really helpful as it has given me future direction. The agent has kept our collections for future meets with clients and will work towards engaging the US market. A couple of hours after the meet it was straight to airport to head home on the long-haul.
Next task Perth Fashion Festival WA Designer Collections. Had the pleasure of working with Kymm from Perth Fashion Focused to help put together 8 looks for the Betty Tran runway. Kymm had pulled some looks together then we worked together accessorizing the right bags with the right outfit and making sure the collection flowed and showcased enough of our collections.
In between preparing for the show and the actual show itself I had the opportunity to give Mel B (xfactor judge and former spice girl) two of my clutches, which to my excitement she loved and was then spotted with 2 days in a row. What a compliment!
The day of the show Betty and I were interview for channel 9 by the lovely Ebbeny Faranda.
Then 6.30 Friday night it was time for the show. Kymm from Perth Fashion Focused worked back stage for the show and I for the first time got to see my pieces come down the runway this is a rare opportunity as a designer so thanks Kymm!
So as you can see it’s been a hectic few weeks! What’s next you say well. I have some exciting new stockists to announce along with lots of new stock coming in and once December comes around I will have a few weeks off as I’m expecting my first baby!
It’s been a crazy few weeks, months and I could even say year but so far I have loved every minute of it and can’t wait to see what comes up next!